Case Study
Tech YouTube
Experiment
Created from scratch in January 2024, this solo YouTube project was designed to test content strategy and audience engagement. The result? Monetization from a single video and over 370,000 views in just 3 uploads.
Project Challenges
Challenge #1
Competitive Niche
I picked a saturated market on purpose to test if smart strategy and execution could still break through.
Challenge #2
Complex Topics
Apple’s hardware is dense. My goal was to simplify without dumbing things down, making tech feel accessible to the average consumer.
Challenge #3
Algorithm Visibility
From thumbnail design to intro hook and pacing, I had to learn how to retain viewers and earn clicks with no existing audience.
How I Made It Happen
Strategy
I researched what worked on YouTube, studied thumbnails, hooks, pacing, and successful creators. I mapped out 10+ topic ideas and chose those with strong search potential and emotional resonance.
Production
I scripted each video with retention in mind, planned my visuals in advance, filmed with a teleprompter, captured B-roll, and created custom motion graphics.
Editing
I composed original music, built animations and charts, and kept the pacing tight to maximize retention by delivering information as fast as possible without it feeling rushed.
Project Outcomes
370,000+ views in just 3 uploads
Achieved monetization with a single video
6,000+ subscribers gained
Hundreds of comments praising clarity
“This is the only video that actually helped me. Subscribed instantly.”
"Best explanation of unified memory I’ve seen, and I work at the Apple Store.”
“You make complex tech feel effortless. Your visual style is insanely good.”
"You explain like a real teacher, not a hype man.”
"I thought this channel had hundreds of thousands of subs!”
YouTube Comments
Sourced May 2025
See The Viral Video
